Copy this database and start filling it up with your own playbooks! We’ve added a few targets and outcomes to get you started, but these vary from business to business.

When you add a new playbook, you’ll be able to add more details in the subpage. Click on Playbook template for guiding questions to help you.

Playbook Experiments


⬅️ Go back: How to set up PLS Playbooks

➡️ Up next: Training and GTM structure for PLS launch


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Table of Contents

Homepage

What is Product-Led Sales?

Identifying where you land on the product-led spectrum

How business model impacts GTM strategy (bottom-up, top-down, hybrid)

PLS goals for product-led and sales-led companies